1seat4baby is the campaign developed by the creative mind of Baby Kish Group, to create a safest future for children in UAE by providing One Seat For Baby to ensure the protection while riding the car. With the aim of "Help us to make your kid safe", 1seat4baby campaign runs to support DUBAI EXPO 2020 and seeks participation from all public and private institutions to connect for the future road safety of children as it reaches year 2020.Every 30 seconds, a child dies from a preventable accident such as motor vehicle crashes, fires, drowning and other severe injuries. Based on this fact, the campaign 1seat4baby is dedicated solely to prevent these injuries by recognizing that more children of age 14 and under die during accidents, therefore, their protection is the highest priority.
