Abdul Samad Al Qurashi guarded the heritage of his grandfathers in the production of oriental perfumes. As the waves draw the contours of the beach has Abdul Samad Al Qurashi excelled in formulating his own language of perfume, his own olfactory palette, his olfactory memory, hence creating an Arab-oriental school of perfumery, exceeding any traditional or modern conception of perfume production. Developing his skills in perfumery and his exceptional flair, Abdul Samad Al Qurashi bent the elements of nature to create an empire of scents that has surpassed the classical and abused scents to homogenize the diverse yet unique Orient fumes into rare and remarkable fragrances
