Our story began in 1979, when Mzayek family opned their flower shop in Amman, Jordan under the brand name Alissar, delivering fresh flower arrangements and indoor plants to the local market.By 1985, Alissar bagan growing its own flowers and was the first in the region to pioneer the unique production technique of soil-less culture, using growing media including pouzzolane volcanic stones from the northern Jordanian desert plain.
