Daiso, is a Japanese retail concept store. This unique concept has been extremely well received by over a billion customers worldwide and its annual sales figures exceed $3 billion. Shoppers have placed their trust in the Daiso name for over three decades thus making it one of the most popular retail concepts with over 3000 stores worldwide. Daiso has become a household name for consumers and is a treasure trove of little knick-knacks and decorative items for the home.Daiso was launched in December 1977 and is headquartered in Higashi, Hiroshima City - Japan. Daiso currently operates over 3000 stores across the world.Every Daiso store adheres to the founding principles of the business, 'affordable, extensive range - excellent quality - best possible prices.