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General Enterprises Company (GECO)

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About

General Enterprises Company (GECO), part of Al Batha Group was established in 1950’s, well before the development of the oil industry in the southern Gulf. Over the last five decades GECO has established prestigious franchises for some of the most popular household names in the consumer electronics and domestic appliances industry.

GECO is the sole and exclusive distributor in the UAE for a range of consumer electronics and domestic appliances brands like Indesit (Italy), Scholtes (France), Westpoint (France), Akai (Japan), PRINCESS (Holland), Coby (USA), Vivitar (USA), Polaroid (USA).

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