The methodology of the Lean Launchpad is a reversal of the traditional approach to entrepreneurship, which historically meant developing a business plan behind a desk, pitching it to investors, forming a team, building the product and then selling as hard as possible. Blank’s method reduces the high, upfront costs that would normally come with developing and perfecting a product before debuting it to the world.A defining aspect of the course is the emphasis on getting lots of feedback from actual people: Over the course’s 10 weeks, teams are required to talk to a minimum of 10 individuals per week in person or by phone. This constant stream of feedback is both grueling and rewarding.At the Lean Start-Up Launchpad course, you will acquire the essential business skills to bring your idea from conception to market.
