"Ours was to open our own restaurant. So in the year 2000 we set out to evolve our favorite Middle Eastern sandwich, the Shawarma." Wild Peeta is a Gourmet Shawarma Sandwich and the creative concept of Emirati brothers, Mohamed & Peyman Parham Al Awadhi. It took them SEVEN years to develop their idea and finally came to realization with the help of the Sheikh Mohammed Bin Rashid Establishment for SME Development. Through Wild Peeta, they intend to share their passion for Gourmet Shawarma Sandwiches with people across the globe. Wild Peeta's food contains NO PRESERVATIVES and is TRANS-FAT FREE. It is prepared DAILY using FRESH REGIONAL PRODUCE. Wild Peeta is proud to be an EMIRATI ENTERPRISE!